On SponsorsGo, you’ll uncover complete specifics of Bayern Munich’s present-day sponsors and also historic sponsorship agreements, showcasing how the club has collaborated with global makes to generate manufacturer engagement and sponsorship agreement activations. The club’s sponsorship system also involves LED branding and digital activations, maximizing its presence throughout a variety of media channels.

The collaboration, operating right until 2025, involves advertising and marketing activities for instance a existence within the LED marketing boards in the home matches on the Allianz Arena.  

Andreas Jung, FC Bayern board member for internet marketing: "We are delighted for being continuing our fantastic journey with Guy. FC Bayern is characterised by continuity, and partnerships similar to this clearly show how important it is to locate frequent paths and cover distances collectively. That's what connects us, and That is what characterises powerful relationships."

After a sluggish start to previous year that noticed mentor Niko Kova? sacked, not one person might have foreseen the heights Bayern would arrive at by the point time finished. The Bavarians don't just won their eighth consecutive Bundesliga title, but also wrapped up the right treble, winning the DFB-Pokal and also the Champions League.

Why it issues: The German soccer club hopes to provide their enthusiasts closer to the workforce and players by means of audio and unique movies out there on the System.

German golf equipment also are not able to draw in the exact same standard of expenditure as clubs from other leagues as a result of its 50+1 rule that ensures clubs are owned with the fans. This does signify that the club, in contrast to the likes of Manchester United, just isn't saddled with massive debts, but will also presents the club fewer dollars to spend on players.

Tipico – Malta-based mostly on the net bookmaker Tipico serves as the official gambling partner of Bayern Munich considering that 2015. The deal grants the business branding rights through the club’s physical and electronic property. The two events previous renewed their partnership inside a four-calendar year extension in 2017.

The collaboration has witnessed 188Bet act as a regional lover in the club for sports read more betting in Asia due to the fact 2021. With each other, The 2 perform alongside one another to increase the Bayern fanbase in Asia.

The two parties past renewed their partnership in June 2019, Along with the offer now also covering Bayern’s Ladies’s workforce.

The Deutsche Telekom-Bayern marriage is becoming a staple of soccer sponsorships over the last 20 years. Except for entrance-of-shirt branding legal rights, the telecommunications business has savored a fruitful romantic relationship Together with the Bavarians as it's overseen the refurbishment of the club’s dwelling ground, the Allianz Spot, into Just about the most technologically-Innovative sporting activities venues in the world, whilst also having viewed many other supporter engagement and Local community ventures performed.

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Coca-Cola – American beverage giant Coca-Cola has relished a partnership Together with the Bavarian club for more than fifty decades, rendering it one of longest discounts within the club’s background.

We anticipate continuing our extensive-standing partnership, through which We are going to aim far more strongly within the subject areas of sustainability and upcoming systems in the commercial automobile business inside our do the job together."

It’s also been announced that Beats, by Dr. Dre, will proceed for being the official audio spouse of FC Bayern Munich delivering the club with audio products, for example headphones and speakers.

German multinational program giant SAP is an extended-time associate of your club (since August 2014) and at present sits on their Platinum tier of companions.